Senior media buying · For performance-led brands

Senior buyers.
No junior pyramid. No hidden margins.

Standard agencies hide 30–70% margin inside your media spend and put a junior on your account. We don't. A small senior-only team, performance-aligned, with every euro accounted for.

  • €20M+Ad spend deployed under management
  • 100%Senior-led — no junior pyramid
  • 0%Hidden margins on your media buy

Performance-aligned model Transparent fee — no buried margin 30-day rolling, exit clean

€0M+
Media spend deployed across paid channels
Average return on ad spend lift after 90 days
0%
Reduction in qualified lead cost vs in-house baseline
0+
Verticals scaled — fintech, real estate, SaaS, home services

Free tool · 30 seconds

How much is your agency really keeping?

Standard agencies bake 30–70% margin inside your media spend — undisclosed. Plug in two numbers, see what's hiding in your contract.

See the full breakdown by channel →

For brands

The senior media team your brand hires when agency margins eat your CAC.

Most agencies wrap 30–70% margin around your media budget and put a junior on the account while a senior pitched the deal. We are the opposite: senior-only buyers, transparent fee, and a deliberate cap on how many brands we run at once.

Senior on the buy

The person you sign with is the one clicking it live.

No junior account managers, no offshored ops layer, no pyramid learning on your spend. Direct line on Slack to the senior actually running your campaigns — daily, not on quarterly review decks.

Transparent fee

No hidden margin on your media spend.

Standard agencies bake 30–70% undisclosed margin into your media buy and call it a retainer. We charge a flat fee, a performance bonus, or a rev-share — and you see every line of what we charge and what the platforms charge. Period.

Performance-aligned

We earn when you earn — by default.

Most of our brand engagements are tied to outcomes: CPL, CAC, ROAS, qualified pipeline. Not a retainer that bills whether the ads work or not. If we miss the number, we don't get paid the number.

Selective intake

4–6 brands at a time. We say no to 80%.

If your unit economics don't math, we'll tell you in the audit call and walk away — no pitch, no "let's try anyway." We work with brands who care about the buy and have margin to scale. That's the entire bar.

Talk to a senior buyer Discovery call · 30 minutes · senior on the line

What we do

One operating system for paid acquisition.

We do not sell channels. We sell outcomes. Every engagement is built on the same playbook — measurement first, creative second, channels last.

Paid social buying

Meta, TikTok and LinkedIn. Audience architecture, creative testing cadence and incrementality measurement — the boring fundamentals that actually move CAC.

  • Creative testing roadmap
  • Audience & placement strategy
  • Server-side CAPI & pixel hygiene

Search & performance max

Google & Microsoft Ads. Bottom-of-funnel coverage, smart bidding tuned to actual margin signals, asset libraries that survive auction volatility.

  • Conversion modelling & offline imports
  • SKAG retirement → asset clusters
  • Brand vs non-brand segmentation

Programmatic & native

DV360, StackAdapt, Taboola and Outbrain. Premium inventory at prices the open auction can't see. Brand-safe, geo-precise, intent-driven.

  • Premium PMP & deal IDs
  • Geo & weather triggers
  • Real-time bid optimisation

Lead generation funnels

End-to-end funnel build: landing pages, quizzes, qualification logic, CRM wiring. We don't just send traffic — we deliver pre-qualified buyers your sales team will actually close.

  • Quiz & qualification flows
  • CRM & webhook integration
  • Lead scoring & routing

Our approach

Five steps. Zero theatre.

The same engagement model we use for a €15K/month brand and a €500K/month spend. Predictable, audited, signed.

  1. 01

    Account & funnel audit

    14-day deep audit of your accounts, funnels and tracking. We tell you what's broken before you spend another euro.

    Deliverable: written audit + 90-day roadmap

  2. 02

    Measurement layer

    Pixel and CAPI rebuild, conversion modelling, attribution windowing and offline event import. If we can't measure it, we won't run it.

    Deliverable: tracking spec + GTM blueprint

  3. 03

    Creative & funnel build

    Static, motion and UGC. Landing pages, quizzes, qualification logic. Built by a team that has shipped a thousand of them.

    Deliverable: creative library + funnel live

  4. 04

    Launch & daily optimisation

    We run the buys, you run the business. Daily checks, weekly written reports, no-bullshit Slack channel for the ops side.

    Deliverable: live dashboard + weekly memo

  5. 05

    Scale or kill

    What works gets more spend. What doesn't gets cut, fast. We don't love any campaign, audience or creative. We love your CAC.

    Deliverable: scale plan + monthly business review

The honest comparison

What you usually get vs what we ship.

Standard agency

  • 30–70% margin hidden inside your media spend
  • Senior pitches, junior runs the account day-to-day
  • 50+ accounts shared across an under-staffed team
  • Locked into a 12-month contract before any result
  • Templated creative recycled across thirty clients
  • Channel mix decided by what they resell, not what works
AdCible Media
  • Flat fee + performance bonus — every line visible
  • Senior on the buy. Always. The one who pitched runs it.
  • 4–6 brands at a time — you're a name, not a row
  • 30-day rolling — exit clean, any month, no penalty
  • Creative built fresh against your funnel data, not recycled
  • Channel mix decided by your unit economics, not our quota

Results

Outcomes across the verticals we work in.

Numbers from live engagements with brands across our verticals. Names withheld for client and partner confidentiality. Full case files available on request.

Real estate · Lead generation

From €87 CPL to €34 in 60 days.

  • −61%Cost per lead
  • 3.4×Booked viewings
  • +€2.1MPipeline added

B2B SaaS · Paid social + search

Doubled MQL volume without raising CAC.

  • 2.0×MQL volume
  • €0CAC delta
  • +47%Trial-to-paid

Fintech · Programmatic + paid social

Scaled from $30K to $180K monthly spend.

  • Spend
  • 4.7×ROAS
  • −22%Funded acquisition cost

Home services · Lead generation

Quiz funnel that beat Meta lead forms 3 to 1.

  • 3.1×Form-fill rate
  • +58%Lead quality score
  • −44%Cost per booked job

Who runs your account

Senior buyers. Skin in the game. Nothing outsourced.

AdCible Media is small on purpose. Senior-only — no junior pyramid, no offshored ops layer, no learning on your spend. The person who pitches you is the person running your account at 11pm before a launch.

We hire for two things: real seniority on paid media, and motivation. Skilled people without motivation never make it into a client account. Junior people without seniority never make it on the buy. The bar is deliberate.

We work performance-aligned where it makes sense, retainer where it doesn't. Either way, the maths has to work for you, or we do not start.

Talk to us

Ready to talk?

Free audit.
No slides, no pressure.

30 minutes on a call with a senior buyer. We look at your accounts live, point at the three things losing you the most money this month, and tell you honestly whether we can help. If we can't, we'll tell you who can.

  • Senior buyer on the call
  • Live audit of your accounts
  • Written 90-day roadmap follow-up
  • Transparent fee — no hidden margin